It is always good to show students how the skills and knowledge they are developing in lessons have a practical application in the world around us, and even better when we are able to host experts who can give us their perspectives. Part of the Year 8 programme of study includes a study of different types of advertising, from posters to TV adverts. Mrs Lepscky, who works in the field of advertising and is the mother of Year 8 student Nicole Bianco, kindly came into school and gave a presentation on how professional advertising companies work with customers to create advertising campaigns for their customers.
Mrs Lepscky taught the students about how television adverts are structured and conceived, and what advertisers are looking to achieve. She showed them that advertising can be seen as art with a purpose, and gave us an insight into aspects and details that will make our students more media-savvy, and hopefully more appreciative of the advertising they see so much of every day